The Impact of Sports Logo on Katie's Journey

Katie is a 12-yeard old athlete who plays softball, golf and track. She got her Custom Sports Logo KB40 in 2023. After receiving her Sports Logo Katie changed the way she viewed her participation in youth sports. She became more engaged in her athletic identity, and this led to her working harder at practices and resulted in her proactively asking to do more at home work for her sports development. The results on the field of play were remarkable. She went on to lead her travel softball team in batting the following season, and became a dominant pitcher leading her team in strikeouts. On the golf course she set a new PR with a 190 yard drive.

Her parents used her KB40 Sports Logo to build a web site for Katie, which is helping to brand her sports identity and set her up for future NIL opportunities.