Sports Logo is a hyper-individualized sports logo service owned by Sports Logo, Inc.




Our Sports Logo Wizard lets you easily create a customized, one-of-a-kind, hyper-individualized sports logo in minutes.
Every Sports Logo is built from our copyrighted sports icons and comes with a license to use it on merchandise and social media. Personal and commercial licenses are available.
How licenses workYour customized Sports Logo comes in the file types you need: a vector SVG for print and merchandise, and PNG up to 2048px for TikTok, Facebook, Instagram and X.
Sports Logo is a division of Sports Logo, Inc., founded by John Brier, M.B.A. Sports Logo creates hyper-individualized sports logos using the world's largest collection of copyrighted sports icons.
Sports Logo designs are used on social media and on merchandise such as shirts, uniforms, cups, mugs, stickers, signs, magnets, jackets, sweatshirts, backpacks and more.
Sports Logo is designed to help athletes gain confidence and pride in their athletic identity, while also creating a fun and dynamic way for athletes to build their brand. Sports Logo also offers athletes, their teams, organizations and families an effective way to fundraise to offset sports-related expenses.

Sports Logo, Inc. is a registered veteran-owned business.
Every purchase supports youth sports programs through Sports Giving, a 501(c)(3) non-profit.
Handcrafted sports icons, personalized with your initials, uniform number, slogan and preferred colors.
Make your logoUse your custom Sports Logo on a wide variety of merchandise to monetize or build your brand.
See logos on real gearLogo files in vector (SVG) and PNG formats for use on merchandise and promotion across different platforms.
Your custom Sports Logos can be used to fundraise for individuals, teams or organizations.
Fundraise with your logoEvery Sports Logo purchase supports youth sports programs through the non-profit Sports Giving, a 501(c)(3).